As the snow is piling up at home, my ducks (the proverbial ones more so than the real ones) are finally falling in line. The thumbs up has been given to the bottling company and they are ordering the ingredients to make the No-MaTer Marinara Sauce!
Once again, I admire all of the entrepreneurs out there who have pushed forward despite the struggles. It seems, looking back, that there are very few times I could say that what I have experienced was what I "expected."
My expectations around the process to obtain the funding for the launch of the No-MaTer Marinara Sauce were far from the truth. I have found that lenders are way more risk averse than they were 3 years ago. This did unfortunately delay my planning, but there were a few options at my disposal that I was able to pivot towards.
I am very thankful for friends and family who put up with my complaining when something isn't easy. And for my wonderful husband who not only does that too, but also helps me brainstorm what to do next (and tells me not to give up).
Now, we are weeks away from me broadcasting to the world (and bugging my friends to spam their friends) about inventory available on the website! I'm keeping my fingers crossed that it will still be February and not March. All indications so far are pointing to February, but delays are still possible due to availability of ingredients.
Thank you for your continued patience and support!